Syracuse, NY · Serving clients nationwide

Digital marketing built to bring in customers

SEO, Google and Meta Ads, website design, content, product photography, and AI search optimization from one small, senior team. We serve Syracuse and Onondaga County in person and work with companies across the country remotely.

ORGANIC SEARCHPAID ADSEMAILAI SEARCHLEADS AND REVENUE, MONTH BY MONTHLeadsRevenueJFMAMJJASONDWHERE THE CUSTOMERS CAME FROMSEOGoogle AdsMeta AdsEmailAI search
One scoreboard for every channel
Search, ads, email, and AI search

One team for the whole marketing stack

We are a husband and wife team that handles the strategy, the build, and the reporting: search, paid ads, websites, content, photography, and the data that ties it together. If you need your website and ad accounts to bring in clients and build awareness, chances are we can help.

Ready to go? Call us for more info
Meet the owners

Two people, one small business in Tully, NY

SEO Mercenary is owned and run by Collin Phillips and Kate Randall. When you call, you talk to one of us. When work ships, one of us did it. Upstate New York runs on small businesses and the people behind them, and we would rather earn your trust in person than hide behind an agency logo.

Coming soon
Photo of Collin Phillips

Collin Phillips

Co-owner · Digital Marketer, Website Designer and Developer

Collin runs the SEO, paid ads, AI optimization, and analytics side of the business and designs and builds client sites on Shopify, Webflow, Squarespace, and GoDaddy. More about Collin coming soon.

Coming soon
Photo of Kate Randall

Kate Randall

Co-owner · Photographer and Design Advisor

Kate shoots the product, portrait, and location photography and advises on the look and feel of every site and campaign we deliver. More about Kate coming soon.

Why the name

Why “SEO Mercenary”?

A mercenary gets hired to get the job done, and done well. That is the whole intent. We love going above and beyond for our clients, and we measure ourselves by whether your business grows and scales because of the work.

It also means we take the jobs other agencies will not touch: the messy migration, the ad account nobody can explain, the site that has been half-built three times. Point us at the problem and we will handle it.

Services

Every channel that brings in business

Each service has its own page. Click a card.

Technical fixes, on-page optimization, and content that ranks. Local and eCommerce SEO with monthly deliverables.

Search, Shopping, and Performance Max campaigns built around the keywords and products that actually convert.

Facebook and Instagram prospecting and retargeting with creative testing and clean conversion tracking.

GA4, Search Console, Merchant Center, and ad account audits so every decision rests on numbers you can trust.

Shopify, Webflow, and Squarespace builds and redesigns, engineered for speed, search, and conversions.

Get cited in ChatGPT, Gemini, Perplexity, and AI Overviews with structured data and entity-first content.

Pages, blogs, and product copy written for people first and search engines second. Two to twenty pieces monthly.

Unique-to-your-business photos of high quality. Skip the stock imagery your competitors are all using.

LEADS AND REVENUEJFMAMJJASONDLast yearNowCoffee roastery and cafe entrance, Central New York
Coffee roastery, Central New York
A client we visit in person
Local to Central New York?

Are you local to Syracuse or Onondaga County?

We meet local clients in person, walk your storefront, and bring firsthand business experience to the strategy. Understanding how your customers actually shop shapes everything we build online.

“Content is King, but Context is Queen!”

Book an in-person consultation
FAQ

Questions we hear most

Something else on your mind? Call or email and we will get back to you as soon as possible.

What services does SEO Mercenary offer?

SEO, Google Ads, Meta Ads, data auditing, website design and implementation, AI optimization, content creation and optimization, and product photography.

How long does it take to see results?

Generally you can expect some improvements within a few months, with SEO results building over the course of 3 to 6 months. Paid ads can drive traffic from week one.

How much do you charge?

Local business packages run $500 to $2,000 per month and eCommerce and Shopify packages run $2,000 to $5,000 per month. Every quote is custom because every project is unique, so you get a written proposal before anything starts.

Do you work with businesses outside of Syracuse?

Yes. We serve Syracuse and Onondaga County in person and work with national and international companies remotely.

Contact the SEO Mercenaries

Need help sooner rather than later? Curious about what we can do for you? Send us an email and we will get back to you as soon as possible.

SEO Mercenary

Digital marketing for businesses that need the work done right. Based in Tully, NY. Serving Syracuse and Onondaga County in person and clients across the country remotely.

(619) 613-5400
© 2026 SEO Mercenary. All rights reserved.
Tully, NY · Syracuse · Onondaga County